Table of Contents
Introduction
For small and medium businesses (SMBs) in Pune, email is the backbone of communication. From sending client proposals to handling vendor invoices, everything depends on reliable email.
But two common issues hold SMBs back: security risks and poor deliverability. A hacked account can damage client trust, and an email in spam is as good as never sent.
As a Google Workspace consultant based in Pune, we’ve helped dozens of SMBs fix these problems. Here are some practical tips to keep your business email both secure and reliable.
1. Always Use Professional Domain-Based Email
Security starts with identity. Free Gmail or Yahoo IDs make it harder to control access and easier for hackers to impersonate your business.
- Use [email protected] instead of free IDs.
- All accounts are managed centrally, so no employee owns the data.
- Builds client trust instantly.
Need help setting this up? We handle professional domain email setup for Pune SMBs.
2. Enable Two-Factor Authentication (2FA)
A weak password is the easiest way for hackers to enter. With 2FA:
- Employees log in with a code sent to their phone or app.
- Even if a password leaks, accounts stay safe.
Example: A consultancy in Shivajinagar avoided a phishing attack because 2FA blocked unauthorized access.
3. Configure SPF, DKIM, and DMARC
These three records are like ID cards for your emails. They prove to mail servers that your emails are genuine.
- SPF → verifies the sender’s server
- DKIM → ensures the email hasn’t been tampered with
- DMARC → sets rules for suspicious emails
Without them, your emails may go to spam or get rejected.
Our Erandwane team configures these records for all SMBs during migration.
4. Educate Employees About Phishing
No system is 100% foolproof if employees click the wrong links. Train your staff to:
- Avoid clicking suspicious links
- Verify sender addresses carefully
- Report suspicious emails immediately
5. Separate Marketing and Business Emails
Sending bulk newsletters from your main domain can hurt email deliverability. Use a different tool or subdomain for marketing campaigns.
Example: An IT firm in Hinjewadi improved deliverability by 40% after separating client communication from bulk email.
6. Monitor Bounce and Spam Rates
Many SMBs never check whether clients are receiving their emails. Monitoring these rates can reveal hidden problems with:
- Domain reputation
- Email content formatting
- DNS configuration
As consultants, ManagedInbox provide ongoing monitoring so SMBs in Pune stay ahead of issues.
Real Example: Retailer in Erandwane
A retail SMB in Erandwane faced frequent invoice delays because its emails landed in spam. After we:
- Set up SPF, DKIM, DMARC
- Enabled 2FA for all employees
- Trained their staff on phishing
Deliverability improved instantly. Invoices started reaching clients, and payments were faster.
Why Work with a Local Consultant in Pune
Yes, Google Workspace has built-in protections. But without proper setup, SMBs don’t get the full benefits.
With local support from Erandwane, Pune, you get:
- Fast issue resolution in Pune business hours
- Hands-on DNS and security setup
- Ongoing admin support for peace of mind
Conclusion
For Pune SMBs, secure and reliable email is non-negotiable. To recap:
- Use a professional domain-based email
- Enable 2FA for all accounts
- Configure SPF, DKIM, DMARC
- Train staff against phishing
- Separate marketing and business emails
- Monitor bounce/spam rates
Don’t wait for a security breach or missed client email to take action. Book a free consultation with our Erandwane, Pune team today and let us secure your business email.
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